Airport

Reach more than 4.6 million passengers a month with APN Outdoor Airport advertising.

With APN Outdoor's Airport portfolio, you can command attention while promoting your brand to business and leisure travellers in airports throughout Australia and New Zealand.

The APN Outdoor media estate includes terminals across Sydney, Avalon and Perth Airports.

Meet the Australian Airport Passengers:

Gone are the days of simple Business and Leisure passengers.  Our latest audience segmentation model reflects the evolution of passenger types in Australian Airports.  

 

An APN Outdoor Airport campaign allows you to:

Connect

Advances in technology, low interest rates, favourable exchange dynamics and increased disposable income have lead to a continual increase in passenger numbers across Australia's Airports.  With APN Outdoor's Airport portfolio, you have the opportunity to reach approximately 4.6 million passengers on average a month.

Evoke

The Airport environment offers you an advertising opportunity like no other.  A combination of high dwell time and heightened emotion leads to impulse decision making, with 42% likely to make an impulse purchase in the Airport environment. 

Influence

The Airport journey is as simple and effective as it's always been.  Every passenger follows the Check in, Security, Concourse, Gate, Arrivals journey and APN Outdoor has assets at every point along the way.  Tailor your creative by tapping into flight information data and displaying contextually relevant messaging to specific inbound or outbound flights.

 

To see APN Outdoor's latest Airport Presentation: The Journey Starts Here or our Australian Airport Personalities, contact your account manager today.

Our formats

Key Statistics
Admit to looking at advertising in the Airport to pass the time (APN Outdoor & Millward Brown, 2015)
Are likely to make an impulse purchase in the Airport (The Outsiders, 2017)
Have taken some kind of action after seeing Airport advertising (APN Outdoor & Millward Brown, 2015)
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